A "We Trust You Process" That Delivers.
Sometimes, You Don't Know What You Need Until You See It.
After years of one-on-one design work with clients, we've come to realize this: sometimes you don't really know what you need until you see it. And that's exactly what fueled us to launch Passion Projects, our unique, aesthetic-inspired offering designed for the non-designer.
Unlike any other brand design experience, Passion Projects allow you to preview an aesthetic before committing to a design, while also giving our team the opportunity to delve deeply into all aspects of the design process. From planning your brand photoshoot to designing your custom website, we meticulously guide every detail with comprehensive creative direction and care.
( passion projects )
If you believe your business might be a fit for an aesthetic, complete the application below.
We'll review it and will reach out to schedule a call to learn all about your business and specific needs.
If we're a mutual fit for one another, our team will send a detailed proposal with next steps.
You'll agree to lean into the creative aesthetic and trust our expert-led design process.
meet your brand soulmate.
how it works
Passion Projects
Our most extensive offering was created for the business owner who needs it all and is eager to pass off creative control. In addition to a fully custom brand and website, Passion Projects include full creative direction for photoshoots, packaging decisions, and more.
Pricing for comprehensive creative direction starts at $11,000 but may vary depending on specific brand needs. We recognize branding is an investment and happily offer payment plans!
Looking for copywriting support? Add a VIP Day with Quotable Copy to receive 3+ pages of website copy, brand messaging guidelines, and a reserved spot on the calendar for an additional $2,000 (exclusive to Cember clients).
learn more here ❯
Deliverables
Timeline
Investment
the details
Girly / Glossy / Whimsical
A dreamy, feminine world that sparkles with charm and sophistication that may or may not be inspired by Sabrina Carpenter herself. Glossy textures, soft pink hues, and playful details will come together to create the girliest of atmospheres. Perfect for brands that want to celebrate joy, glamour, and a touch of flirtation in their aesthetic!
The vision
color, Typography, and style
A palette of blush pinks, deep reds, and shimmering metallics will evoke a femininity and sweet appeal. We envision typography with loose, pen-like handwritten fonts paired and a clean modern serif for a playful yet polished contrast.
Photography + creative direction
Imagery direction will focus on soft lighting, vintage film, and dreamy compositions. Think close-ups of intricate details, radiant colors, and intimate, celebratory moments that feel ethereal and unforgettable. From glitzy textures to magical florals, each frame will focus on charm and creativity.
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apply for this aesthetic ❯
Nostalgic / Charismatic / Charming
This vintage-meets-modern, Vegas-inspired design will pair daring details with playful charm to create an aesthetic that's both eclectic, fun, and luxurious all-in-one. It's the kind of brand that oozes a sense of curiosity and cool girl appeal, perfect for businesses or projects that want to blend warmth with a sense of quirky audacity.
The vision
color, Typography, and style
We'll embrace a combination of textured details, vintage typefaces, and strong pops of primary colors to bring this aesthetic to life in a manner that's gender-neutral and universally appealing.
Photography + creative direction
This brand photoshoot will blend snapshots of vibrant color play with grainy, film finishes to balance a modern and vintage feel. Emphasis on tactile details, such as film frames, polaroids, and weathered props will be key for capturing the quirky, bold story of this brand.
❮ view more of the edit
apply for this aesthetic ❯
Modern / Confident / Geometric
A brand crafted to radiate bold self-assurance and contemporary style. Crisp shapes, densely saturated hues, and dynamic patterns create an aesthetic that sparks energy and invites attention. Perfect for brands that thrive on creativity and individuality, this look embraces a fresh, unapologetic vibe that leaves a lasting impression.
The vision
color, Typography, and style
We envision a brand with clean lines, loud color blocking, and modern typefaces. Bold geometric patterns paired with playful layouts will establish a visual identity that is both striking and cohesive, ideal for standing out in a crowded digital marketplace.
Photography + creative direction
Our photography direction will encompass bright, studio-lit imagery, paired with graphic-inspired details and styled imagery. Think layered textures, overlapping shapes, patterned outfits, and editorial-style framing to feel cutting-edge yet approachable.
Please NotE This project has already booked. inquire about a custom project if you are drawn to this aesthetic!
past Passion Projects
Clients Include: Quotable Copy / Bondi Marketing / The Tallest Tulip / Aly Matei / The Lovely Garland / White Pine Designs / Social Kat Media / Marissa Martinez / Spell Events / Teefy Coffee / Brooks & Templeton Orthodontics
We'd Love to Meet You!
Apply for a Project
( think you're a fit? )
Frequently Asked Questions
Do you only design in Showit?
All of our custom site designs are exclusively created in Showit because we believe it is the most effective and adaptable platform for creative business owners. However, we do offer semi-custom design solutions in Shopify for e-commerce businesses.
what does creative direction Entail?
Creative direction, by our definition, involves support with planning the visual concept and style of a photoshoot to ensure all elements align with the brand's vision and storytelling. We'll research local photographers in your area, and provide recommendations/inspiration for your headshots, working shots, props, location, outfits, and overall vibe.
Do You Offer Payment Plans?
Yes, absolutely! Most of our clients opt for either a 4 or 6 month payment plan structure. Due to the nature of our booking process, we do require an initial deposit to hold your spot.
How Many People Can Book Each Passion Project?
We limit each aesthetic to just one client! Our goal is to truly bring this brand to life in every way possible, and we know that is best done when we can pour our everything into one project.
How is a Passion Project Different From Your Typical Process?
When you book a Passion Project, you are signing off to trust us with creating an immersive brand experience based on your chosen aesthetic. This trust allows us to create a brand with all of the details and nuances needed to curate a look and feel in alignment with this vision.
what makes your approach unique?
While we're designers by trade and highly value aesthetics, our team's unique background is heavily rooted in public relations and marketing strategy. We bring a breadth of experience in corporate marketing campaigns and organic growth tactics for businesses ranging from local restaurants to international retailers - something not many graphic designers can say.
Do you assist with website copy?
We sure can! Each of our services offers an optional copywriting add-on with our preferred partner, Quotable Copy. Learn more here. You are also welcome to work with another professional or supply your own copy. We’re happy to provide guidance and copy worksheets as needed.
